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Multimodal Media Literacy

Media Literacy and the Quebec Education Program

Several areas of the Quebec Education Plan can be connected to help students understand, interpret and produce their own multi-modal texts. For the purposes of our workshop, we address the following:

Elements of the Elementary Program

Broad Area of Learning
Media Literacy

Educational aim:

- To develop students' critical and ethical judgment with respect to media. - To give them opportunities to produce media documents that respect individual and collective rights.
Focuses of Development:
Response

- Awareness of the place and influence of the media in his/her daily life and in society: media functions (information, entertainment, promotion, influence, propaganda); media consumption habits and criteria for media consumption; positive or negative influence of media messages on his/her world-view and everyday environment

- Understanding of the way the media portray reality: elements of media language (sound, image, movement, message); comparison between facts and opinions; recognition of sexist, stereotypical and violent messages; the difference between reality and its virtual or fictional representations; esthetic qualities of media productions; relationships between media productions using different techniques and forms of artistic expression

Production

- Use of media-related materials and communication codes: procedure for producing, constructing and distributing media products; use of various techniques, technologies and languages

- Knowledge of and respect for individual and collective rights and responsibilities regarding the media: intellectual property, freedom of expression, privacy and reputation


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Cross-Curricular Competency
To communicate appropriately

  • To establish the purpose of the communication. To consider the purpose of the communication and identify the recipients. To explore ideas related to the situation.
  • To select the mode of communication. To select one or more appropriate modes of communication, bearing in mind the purpose, the context and the intended recipients.
  • To carry out the communication. To observe the appropriate conventions for the mode of communication used. To adapt the communication on the basis of the reactions of the recipients. To recognize the strategies used throughout the process.
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Subject Areas
English Language Arts

Competencies:

  • To read and listen to literary, popular and information-based texts
  • To write self-expressive, narrative and information-based texts
  • To represent his/her literacy in different media
  • To use language to communicate and learn

3) To represent her/his literacy in different media:

  • To apply appropriate strategies for constructing meaning
  • To follow a process to respond to media texts
  • To construct her/his own view of the world through the media
  • To follow a production process in order to communicate for specific purposes to a specified audience
  • To self-evaluate her/his development as a viewer and producer of media texts
Processes:
Response Process
Production Process

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Visual Arts

Competencies:

To appreciate works of art, traditional artistic objects, media images, personal productions and those of classmates:
  • To examine a work of art, traditional artistic object, media images, personal or media visual arts production for elements of content
  • To examine a work of art, traditional artistic object or media images for sociocultural references
  • To make connections between what he/she has felt and examined
  • To make a critical or aesthetic judgment
  • To share his/her appreciation experience
To produce media works in the visual arts:
  • To use creative ideas inspired by a stimulus for creation of media works
  • To use transforming gestures and elements of visual arts language according to the message and the intended viewer
  • To organize the elements that he/she has chosen, depending on the message and the intended viewer
  • To finalize his/her media creation
  • To share his/her experience of media creation
Creation Process:

Inspiration : The student uses creative ideas inspired by the stimulus for creation

Actions and strategies:

  • Research
  • Inventory
  • Choices
Development:

The student uses creative ideas inspired by the stimulus for creation

Actions and strategies:

  • Experimentation
  • Choices
The student uses elements of the language, techniques and other categories of knowledges specific to the subject
  • Uses
  • Adaptation
  • Combination
The student organizes the elements he/she has chosen
  • Development of elements
  • Shaping

Focus: The student finalizes his/her production

Actions and strategies:

  • Adjustments
  • Development of elements
  • Maintenance of his/her choices
Share the creative experience: The students describe what they have learned, how they have learned it and the methods they have used.

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